About The Position
Business communicates through the language of accounting. Yet this $400B financial reporting industry still relies heavily on inefficient and error-prone manual processes and legacy systems. Trullion exists to change this. Our AI-powered platform automates critical accounting workflows, provides real-time reports and insights, and promotes new levels of collaboration for financial leaders. We believe in a more efficient, transparent, and human-oriented accounting world.
A rapidly growing start-up with offices in Tel Aviv, New York, and London, Trullion has a global outlook framed by our multicultural world. We value collaboration, and we are deeply committed to the success of our employees, customers, and partners with investors that include Aleph, Third Point, Greycroft. Hiring diverse talent, regardless of race, gender, age, or sexual orientation, is key to our values, as we believe that diverse backgrounds and perspectives brought together will create something innovative and resonant. If you are a big thinker who thrives in a fast-paced environment doing industry-changing work, Trullion may be the place for you.
Reporting to the Chief Marketing Officer, the Senior Experiential Manager will expand and elevate our experiential marketing function and provide creative and operational leadership. Working cross-functionally with the team in Tel Aviv and NYC, this leader will define and implement short and long-term strategies for partner events, VIP and influencer engagements, sponsorships and experiential marketing. This role is paramount in realizing our ambitious brand elevation and revenue generation strategy for 2024, and beyond.
The successful candidate will be a forward-thinking and hyper-collaborative teammate and will partner with colleagues within our commercial organization to cultivate opportunities to engage and inspire key audiences, including prospects, clients, advisors, and employees.
Responsibilities
- Conceptualize, plan, and develop a comprehensive experiential marketing strategy, working with senior leadership to address our goals and growth plans across specific audiences and industry segments.
- Build and lead a small team of experiential marketing professionals (likely both internal and external freelancers) who can work collaboratively and creatively to bring “uniquely Trullion experiences” and activation events virtually and in-person to life.
- Provide vision and direction on programming, including creative direction, format, content strategy, speaker preparation, and plan for pre/post-event engagement.
- Communicate and build relationships with VIP/C-suite speakers and event attendees.
- Lead the team to source and manage event logistics, including venue selection, contract negotiation, speaker recruitment, vendor management, branding, event production, and programming for events of up to 500 attendees.
- Build experiential marketing operations function, driving team efficiency and alignment to Key Performance Indicators.
- Establish plans and budget expectations.
- Collaborate with key partners to ensure events accomplish shared goals of building and accelerating pipeline, deal progress, existing customer share expansion, and community building.
- Maintain groundbreaking knowledge and insights into the industry and competition to continuously identify potential partnerships and new opportunities.
- Cultivate and maintain Trullion’s brand and voice through all activations and events.
Requirements
- 6-8 years of progressive experience, including leadership roles in event marketing and/or experiential marketing (including virtual event experience).
- Experience crafting and producing branded experiential activations that have driven measurable earned media attention and buzz.
- B2B event management experience leading proprietary, 3rd party industry, or executive events
- Strong organizational and project management skills to effectively lead multiple partners and projects with tight deadlines.
- Extensive and successful experience with celebrity/VIP management.
- Success in developing strong internal and external relationships.
- Fluency in recent news, cultural trends, and policy changes and able to translate that knowledge into concrete strategic actions.
- Strong imagination, instincts, and judgment in transforming complex topics and information into captivating, relevant content.
- Proven acuity to thrive in a fast-paced environment and continuously adapt to new challenges and dynamic priorities while maintaining professional grace and a sense of humor.
- Strong technical knowledge of a broad range of virtual event platforms, virtual event production approaches, and modern marketing automation, analytics, and technology.
- Exceptional client and vendor management skills.
- Excellent written and verbal communication skills.
- Excellent technical skills – MS Office (specifically advanced Excel and PowerPoint), virtual event platforms (Hopin, Zoom, others), and integrations to track lead generation (Salesforce.com, HubSpot) and Google Suite.
Trullion's US base salary range for this full-time position is $120,000 - $140,000 + Benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Get in touch with our HR for more information, and let's meet.
About us
We embrace our core values in everything that we do:
- Think BIG. We are ambitious, proactive, and we love challenging the status quo.
- We live by truth. We uphold the highest standards of accuracy and accountability.
- On Your Side. We are on this journey together and want to collaborate and empower each other to succeed.
- Committed. Committed to execution. Committed to delivery. Committed to excellence.
We embrace our core values in everything that we do
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